Get Premium Sponsors and Monetize Your Podcast
Are you curious about how to get sponsors, or if you have sponsors already, how to charge more beyond standard CPMs?
The 6-Figure Sponsorship Blueprint is a crash course in podcast sponsorships that shows you how you can get premium sponsors without having a huge audience or feeling like you're selling out.
Brands are increasingly spending money to sponsor podcasters and creators. Podcast advertising revenue is expected to pass $1 billion by 2021 while influencer spend is expected to grow to $13.8 billion. In this course, you’ll learn the mindsets, frameworks, and skills so you can partner with these brands.
See What People Are Saying
"PSA for podcasters: Learn everything you can from Sachit. His advice on seeking and getting sponsorships is spot on."
— Kintan Brahmbhatt GENERAL MANAGER, PODCASTS, AMAZON
"There are few people I know with more expertise on podcasting than Sachit. So much gold in this for podcasters and creators. It’s going to be so helpful to so many creators who want to level up, love it!"
— Dave Nemetz FOUNDER, BLEACHER REPORT
Here’s What You’ll Learn
We’ll go in-depth on the following concepts →
🔍 The 3M Method: How to fine-tune your niche and build your positioning so you understand your audience better than they know themselves
🛣️ How to find your sponsorship revenue roadmap and chart a path to 6-figures/year
⚙️ How to find ideal sponsors and understand what they’re looking for to build your sponsor pipeline
💰 Master the 3Cs (curiosity, care and connection) so you can sell without feeling salesy
🙌 How to find the right decision-makers and evaluate if a brand is a good fit for your audience
💲 How to price and what to offer sponsors so you can move beyond traditional CPMs
🏆 How to do the sales calls and get results for sponsors so they keep coming back
📚 How to pre-sell sponsorships before you even have your show live for up to $500 CPM (...this one blew my mind)
🤝 Getting, closing and keeping sponsors: the step-by-step strategy I used to 10X a clients sponsorship revenue over 5 years
🚀 How to manage renewals and and put all of this into action with specific templates responsible for millions in ad sales
🧠 The common mindsets and habits that separates the good from the greats
How it Works
The 6-Figure Sponsorship Blueprint gives you everything you need to get premium sponsors:
Premium Video Content
Comprehensive video training with step-by-step instructions and bonus interviews.
Worksheets and Templates
Guided worksheets so you can implement what you’re learning right away.
Coaching and Q&A Calls
Q&A calls where you can ask questions and get answers about your podcast.
Meet Your Instructor: Sachit Gupta
Hi, I’m Sachit. I’m passionate about helping podcasters & creators make a living through their art. Over 10+ years, I’ve helped 100+ creators generate millions in revenue + subscribers.
I'm the founder of Platforms Media, where I've worked with clients like Rohit Sharma (Indian cricket team and Restless Action Drink), Tim Ferriss (author and podcaster) and Seth Godins' altMBA (leadership program) to grow and scale their audience.
I’ve also helped 30+ brands including Toptal, HostGator and ActiveCampaign create win-win partnerships with podcasters and creators.
Most recently, I built and ran the first and only cohort of the On Deck Podcaster Fellowship. I’m also the host of the Conscious Creators Show where I share everything I've learned to creators worldwide.
Before working together, Tessa had a solid foundation through content that resonated with her audience. But she was struggling to figure out the best way to monetize and work with sponsors. Within 6 weeks, Tessa completely changed her mindset on how to work with sponsors, quadrupled her rates and closed her biggest sponsorship deal.
Starts at $200
(limited to 100 per month)
Starts at $5000
(limited to 10 per month)
(limited to 3 per month)
Our Guarantee: If you do all the work and still don't find that the program is worth your money, I will personally process a refund for you.
Mixergy was missing out on sponsorship opportunities and the advertising side of the business wasn’t working well, ads weren’t producing much revenue to the point where they wanted to shut ads down altogether. Over 5 years, we helped Mixergy grow sponsorship revenue 10x while reducing workload and helping the team partner with amazing companies.
Ready to break through the next level? Learn more and apply:
👏🏼 Don't Just Take It From Me...
Yes! This course was built for full-time professionals. The workshops, coaching calls, curated reading, projects, and virtual events are designed for busy professionals. In total, expect to commit 3-6 hours a week.
Good question. One of our guest sessions specifically focuses on how to sell sponsorships for an unreleased podcast. If you're just starting out, I'd also recommend focusing on the craft of being a creator and building a small audience where you have resonance and affinity with them.
Not at all. Any audience size is good enough to get tangible value from this course, especially if you've demonstrated an ability to create content. What matters more is your affinity and resonance with your audience. For example, check out Mark Podolsky's case study above. During the program, we show you step by step how to build your business regardless of audience size. While I can't guarantee a specific revenue increase, every client I've taken through this teaching in the past has seen a drastic increase in their sales.
While most of the content has been created with podcasters in mind, we've had creators ranging from YouTubers to Instagramers to other influencers who've used it to make more in sponsorship revenue.
Great question. We've had clients use the same frameworks and strategies to get clients instead. Please see the following case studies.
Before the program, Mark wanted to experiment with paid media and getting sponsors. Instead, we helped him focus on doing a few things right. Within 2 months, Mark created a new product for his existing audience and added $200,000 in revenue. Since then, he's gone beyond 7-figures. Mark's story is a great example of how you don't need a big audience to be successful.
Prior to the program, Sonja was trying to grow her business but struggling with funnels, webinars, random technology that didn’t result in any sales. She kept buying other courses but it just made things more complicated. Within a few months of joining the program, she was able to get clarity, focus on the essential but the hard stuff, bring in new clients and $30,000 in coaching revenue.
Produced by Platforms Media.